Celebrating a beautiful life, naturally!

Why we believe beauty equals good health

Shop organic skincare, buy natural beauty products

We are inspired by you – a lover of natural and organic health and beauty products that are a lifestyle necessity, not a choice.

You are a woman who’s ready and willing to invest in self-care, whether that’s your diet, skin, personal relationships and positive lifestyle. You are looking to enhance your wellbeing, health and beauty naturally – and so are we.

DID YOU KNOW: There are more than 80,000 chemicals on the market today? Many don't have any safety data. This is particularly true of those used in skincare and beauty products.

We understand you are busy and time poor, which is why our team at The Supermodel Shop have made it easy for you to take control of your life, save money and avoid any confusion when it comes to leading a wholesome, organic and natural lifestyle.

Organic skin care is more than just health and beauty

Decades of studies indicate that serious health issues (including, but not limited to asthma, learning disabilities, cancer and infertility) are on the rise and are, in some part, due to our ongoing exposure to toxic chemicals, whether they are products used in the shower, on our commute, what we eat for lunch at a local restaurant, or when we clean our home – even the furniture we sit in.

The Supermodel Shop's safe, honest and reliable source for health, beauty and lifestyle means:

  • You can start leading a healthier life
  • You’ll have more energy
  • Get sick less often
  • Look and feel younger and more vibrant, and
  • Have a heightened general sense of wellbeing

We offer the best organic and natural skincare brands; health, beauty and lifestyle advice; safe health and beauty information; tips and tricks for applying make-up; style suggestions; and products to treat health ailments, enhance natural beauty and make pampering a priority.

Our vision for a beautiful and long-lasting life

Long-lasting beauty starts with good health and a healthy lifestyle – and to us that means organic and natural products all the way.

Our vision for the future is to not only have a broad range of organic health and natural beauty products (the best in Australia and the world) all under one roof at our online shop, but to also have a range of organic furniture and eco-friendly interior design, so everything you do comes from the same place, and that’s leading a happy, healthy and wholesome life all round.

If your health and lifestyle is as important to you as it is to us, please get in touch today or check out our online organic skincare brand and natural beauty products.


Organic beauty: When health and lifestyle products come together.

Kyra Roberton is making a difference
to people’s lives naturally

‘A beautiful mind, body and lifestyle’ is my mantra, my belief and my choice.

And Kyra Roberton will be the first to tell you there’s never been a better time to embrace a new world of organic beauty and natural health products that are nourishing, nurturing and natural. It just makes sense.

As a nutritionist – and having previously worked in the areas of fertility and cancer care - Kyra understands first hand why there’s a bigger reason to change our attributes when it comes to chemical and toxin exposure.

Starting an online shop selling organic, certified and natural skincare and health products (and now also lifestyle options that are safe and sustainable) seemed like the best place to start to make a difference.

Enter The Supermodel Shop, where a healthy organic lifestyle and surrounding yourself with natural products, whether it’s what you put on and in your body or embody in your home and environment, is our number one cause.

It’s a new phase and Kyra’s legacy.

How this beautiful story begins

At the age of 14 Kyra Roberton was wrapped up in the exciting world of modelling, fashion and beauty, where she spent 10 years. While she soaked up every minute, taking in the travel and the high-end surrounds, a healthy lifestyle wasn’t part of the equation.

Like many other models, she wasn’t able to play a part in the products (and chemicals) professionals used on her skin and in her hair – and that was worrying. There was also simply no education on health and beauty care to nourish rather than to cover.

So we’ve made it our mission to make a difference by creating and sourcing natural beauty products that the best in their category; which means they are good for your skin, contain no chemicals and are wholeheartedly organic. In essence, they are fit for a supermodel.

And so The Supermodel Shop sashayed into an online existence.

Not content with only focusing on the body, we have now also introduced an eco element to The Supermodel Shop with a range of sustainable furniture and lifestyle decor for your surroundings, so you can start encompassing a healthy life at every angle. Did you know your furniture can have adverse effects on your health if it contains a chemical known as formaldehyde? It can be found in building materials such as those used to make furniture. Our solution is replace is to surround yourself with formaldehyde-free alternatives, such as real wood that’s locally sourced and Australian made, to create a home and life that’s pure, natural and safe for you and your whole family.

The lifestyle and furniture products we offer are:

  • Renewable and made from recycled and recyclable materials.
  • Non-toxic and non-allergenic.
  • Fair-trade certified and GECA certified.
  • Made in Australia.

Leading a happy and healthy lifestyle doesn’t need to be hard and that’s why we have done the work for you, sourcing certified organic and natural health, beauty and sustainable lifestyle products ready to be delivered to your door straight from our online shop.

4 interesting things about Kyra Roberton

Kyra has owned and operated MHM (Models Health Management) since 2010 and The Supermodel Shop since 2013. MHM is a health-based modelling agency for women.

She has a Bachelor in Health Science (nutrition).

PURÈN Organics – is her own in-house natural beauty and organic health brand that she created with a team of chemists and naturopaths. There is natural skin and hair health powder, the organic beauty treatment oil and a firm and tone cellulite lotion. It is our aim to create products that have a whole of treatment purpose in the world of organic skincare; skincare close to living foods and good enough to eat! These natural and organic products are efficient in reducing inflammation and healing the skin.

Kyra is inspired by nature, lives in the rainforest in New South Wales, Australia, and she practices yoga every morning for balance, mental clarity and creativity.

Start making a difference today and choose an organic and natural life…your health will thank you for it.

If you have a question, please contact us. 

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